Known as the birthplace of Black entrepreneurship and the “Harlem of the South,” Jackson Ward is rich in history, culture and community, forging a new wave of creative enterprises and the next generation’s creative class.

From our fridge stocked with signature juices and locally owned products to made-to-order smoothies, toasts, and bowls —The Beet Box brings fresh vibes and energizing flavors to Carytown + Church Hill.

Lillie Pearl is a place for celebration of food, spirits, friends and family. We pride ourselves on impeccable service, gracious hospitality, memorable guest experience and delicious

Where exceptional coffee, vibrant community, and unwavering responsibility intertwine. From sourcing the finest beans with a sustainable touch to nurturing connections in our cafes, every cup embodies our values. We’re more than a coffee company; we’re a shared passion that blends cultures, cultivates relationships, and fuels dreams, providing great coffee to all people at every stage of life.

From cold-pressed juices and nut milks to salads, smoothies, treats, and so much more, we know you’ll find something you love.

Situated in the heart of downtown Harrisonburg, Mashita offers finely crafted, made from scratch cuisine utilizing fresh ingredients from vendors throughout the Shenandoah Valley. Driven by the idea of providing new diversity to the local culinary scene, Mashita has grown from humble roots as a food truck favorite into a downtown restaurant with a kitchen and staff capable of catering for hundreds.

The Collective is a space for creatives that aims to think outside of the box, offering meeting spaces and hosting special events.

Find eclectic and worldly clothing items from this boutique, which specializes in European and contemporary fashions.

Shop from racks of colorful clothing and accessories in this downtown shop.